Saturday, October 29, 2016

Kaspersky Lab Releases Flagship Kaspersky Internet Security 2017 – Multi Devices

Kaspersky Lab presented the latest version of its flagship security solution Kaspersky Internet Security 2017. The solution gives users additional opportunities to manage their Internet protection and to ensure their data safety.

Kaspersky Internet Security Multi Device is the security solution for the whole family; it protects Windows, Mac, and Android users against malware, dangerous sites, online tracking, fraud and money theft.

This year,Kaspersky Internet Security  for Windows has integrated several new functions. Now users can protect their data from being intercepted during an unsafe Internet connection with the help of Secure Connection. In addition, they can patch potential "holes" in their device security with Software Updater and Software Cleaner.

The need for a top-notch multi-device security solution has never been greater in Malaysia as a growing number of users employ devices other than the traditional desktops and laptops to access digital content. This includes smartphones and tablets

There is a need for Kaspersky Internet Solution 2017 in Malaysia as the recent Kaspersky Lab’s Digital Literacy Survey revealed that Malaysians were among the worst performers when it comes to cyber-savviness, coming in close to the bottom. In addition, Malaysia has one of the highest penetration rates of smartphone usage in the world, further compounding the threat.
The lack of cyber-savviness among Malaysians coupled with their high usage of unprotected non-PC/non-desktop devices is cause for concern in view of the growth of cyber threats globally. In the second quarter of 2016 alone, Kaspersky Lab solutions detected and repelled over 171 million malicious attacks from online resources, globally.
According to Sylvia Ng, General Manager - SEA, Kaspersky Lab, the company expects the consumer reaction to the latest products to be positively strong with the addition of more cutting edge features and the emphasis on providing even better security and value across all device platforms to consumers.

"At Kaspersky Lab we believe that IT security about the effectiveness of a security solution that suits the usage patterns of consumers, and weighed against their cyber-savviness. Cyber savvy people are more alert to possible threats, and they are also ready to apply the latest technological achievements to protect what is most important for them – whether that’s personal information, files, privacy, their devices or peace of mind for their family members. We are striving to offer the user these possibilities with each new version of our solutions", commented Sylvia.
“We are proud to introduce Kaspersky Internet Security 2017 to Malaysia. The solution can protect up to five devices with one simple easy to  manage license. It is highly suited to the Malaysian consumer digital landscape, and there is a clear need for it,” quote Sylvia.
“Kaspersky Internet Security 2017 incorporates a range of new and improved technologies to protect what matters most to a user regardless of the devices they use, be it on PC, Mac or Android devices,” added Sylvia.
“By taking full advantage of the innovative and cutting-edge technologies; and delivering the best possible cyberspace protection at affordable prices, we are confident that more people will be using Kaspersky Internet Security 2017,” said King Xian Ying, Marketing Manager - SEA, Kaspersky Lab.
Secure Connection

Secure Connection allows users to connect to the Internet safely, by encrypting all data sent and received through the network[1]. This is especially important when performing financial operations, authorization on sites, or transferring confidential information, as in these cases traffic interception by a stranger could cause users serious (for example, financial) losses.
This function is especially useful while traveling, when many people are increasingly connecting to insecure Wi-Fi networks to stay in touch. According to the Kaspersky Lab study, every fifth (18%) user has fallen victim to cybercriminals when traveling. This is not surprising considering the fact that – what a coincidence! – one in five (18%) travelers does not take any steps to protect them online. Secure Connection is now a necessary protection measure when connecting to a public Wi-Fi.
The Kaspersky Lab protection component, Secure Connection, can be launched from the main window of Kaspersky Internet Security. It can also be activated automatically when the device is connected to public Wi-Fi or the user is inputting confidential information online, such as on banking websites, online stores, payment systems, e-mail, social networks, etc.
Within the security product’s license, users have 200 MB of encrypted traffic at their daily disposal, and for an additional monthly or annual fee they can get an unlimited volume of traffic.
Software Updater

One of the common methods of malware penetrating the computer is the use of errors (so-called vulnerabilities) in the programs installed on it. Developers regularly update their products, however not all users regularly update these on their devices. Software Updater can automatically find the applications that need to be updated and, if the user agrees, install the latest versions from vendor sites on their computer. The user can also request the update of an application manually or add any of them to the list of applications that should not be updated (for example, if the older version is required).
Software Cleaner

According to the Kaspersky Lab study, 37% of users store programs that they do not use on their device. In addition to the fact that this overloads the device memory, it also provides extra opportunities for cybercriminals to penetrate the system. Software Cleaner scans all applications installed on the computer and marks those posing potential risk. Users sometimes do not even know about these applications being installed on their devices or are unaware of their negative affects.
Software Cleaner will inform users of a program if it has been installed without their awareness or clear consent (for example, as additional software during the installation of another application), or if it slows down the user’s device, provides incomplete/incorrect information about its functions, operates in the background mode, shows banners and messages without permission (e.g., advertising), or is rarely used. Upon receipt of a report from Software Cleaner, the user can either remove or leave the application in question.
In addition to the new functions, Kaspersky Internet Security has been enhanced with improved advanced technologies such as the multi-level protection of financial transactions (with Safe Money), the prevention of the installation of unwanted applications (with Application Manager, part of the former Change Control feature) and the blocking of advertising banners in the browser (with Anti-Banner).
Pricing, Availability and Promotions
Kaspersky Internet Security and Kaspersky Anti-Virus are available nationwide at all IT leading outlets and retail at:-
»      Kaspersky Internet Security (1 Device 1 Year): RM 100.00
»      Kaspersky Internet Security (3 Devices 1 Year): RM 179.00 with free Kaspersky Internet Security 1 Device 1 Year
»      Kaspersky Internet Security (5 Devices 1 Year): RM 249.00
»      Kaspersky Anti-Virus (1 Device 1 Year): RM 39.90 with free Kaspersky Anti-Virus 1 Device 1 Year
»      Kaspersky Anti-Virus (3 Devices 1 Year): RM 119.00 with free Kaspersky Anti-Virus 1 Device 1 Year
»      Kaspersky Anti-Virus (5 Devices 1 Year) : RM 199.00

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